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Reading: 'I feel worried about this art form:' Unsurprisingly, the real Aloy from Horizon isn't a fan of AI Aloy

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Epic Game Journey > Industry > 'I feel worried about this art form:' Unsurprisingly, the real Aloy from Horizon isn't a fan of AI Aloy
Industry

'I feel worried about this art form:' Unsurprisingly, the real Aloy from Horizon isn't a fan of AI Aloy

March 17, 2025 6 Min Read
6 Min Read
Aloy - Horizon

Voice actor Ashly Burch, recognized for her position as Aloy in Horizon Zero Daybreak and Horizon Forbidden West, shared her response to a controversial AI tech demo of her character leaked final week and, unsurprisingly, it has her fearful about the way forward for the gaming business.

Burch defined in a TikTok video, “Gorilla reached out to me to let me know that the demo did not replicate something that was actively in growth. They did not use any of my efficiency for the demo, so none of my facial or voice knowledge.”

@ashly.burch

allow us to communicate on AI aloy

♬ unique sound – Ashly Burch

“All that mentioned, I really feel fearful. And never fearful about Gorilla particularly or Horizon or my efficiency or my profession particularly, even. I really feel fearful about this artwork type, sport efficiency as an artwork type.”

Burch’s response comes amidst an ongoing SAG-AFTRA strike hinging on protections for actors from using AI to switch them within the gaming business.

SAG-AFTRA fought an analogous battle within the movie and TV business again in 2023 alongside the Writers Guild of America. Now, online game voice and movement seize actors are additionally placing to guard their careers and the way forward for their business from AI.

Ashly Burch summed up the state of affairs in her video, stating, “The know-how is not the issue, sport corporations wanting to make use of the know-how is not the issue. The issue is that we’re at present on strike and the bargaining group [for the game studios] is not going to agree to present us frequent sense protections.”

The leaked AI tech demo of Aloy is a stark warning about what the way forward for the gaming business might appear to be if voice and movement seize artists do not win their battle for AI protections.

The clip of the tech demo has been faraway from YouTube, however the footage was noticeably extra chilly and robotic than Burch’s phenomenal efficiency as Aloy. It highlights all of the nuance and coronary heart we lose when the human factor is taken out of sport performances.

Followers are sad in regards to the tech demo as properly. As one Horizon participant commented on Reddit, “In the event that they use this AI tech within the subsequent sport. I can’t be shopping for it or enjoying it.”

One other consumer referred to as followers to assist Burch, commenting, “As followers of video games like Horizon, we must always assist the PEOPLE working to enhance our leisure experiences. I am all for technical development, like she mentioned. However it will probably’t substitute individuals.”

Whereas Burch reassured everybody in her video that her efficiency wasn’t used to coach the AI Aloy proven within the tech demo, she admitted that the danger of actors’ performances being exploited or used with out their permission for AI may be very actual.

“I really feel fearful not as a result of the know-how exists, not even as a result of sport corporations wish to use it. In fact they do, they all the time wish to use technological developments. I simply think about a video like this popping out that does have somebody’s efficiency connected to it,” Burch defined.

She added, “If we lose this battle, that particular person would haven’t any recourse. They would not have any protections, any method to battle again. And that chance… It makes me so unhappy.”

Actors and players alike are proper to be fearful about the way forward for the gaming business. Voice and movement seize actors have change into the guts and soul of so many nice video games and are getting way more recognition right this moment than they as soon as did.

Hopefully, sport studios take discover of the response to the AI Aloy clip from Burch and Horizon followers. AI is usually a useful device in gaming, but when it is used to take actors out of the equation, that is a loss for players and gaming as a robust storytelling medium.

As Ashly Burch put it, “I really like this business and this artwork type a lot and I would like there to be a brand new technology of actors. I would like there to be so many extra unimaginable sport performances. […] If we do not win, then that future is admittedly compromised.”

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