Former Valve exec says the company struggled to sell Half-Life until coming up with the ultimate 'one simple trick' of marketing manoeuvres: slapping a 'Game of the Year' sticker on the box
One in all this 12 months's GDC highlights was a chat by…
7 Min Read
Game Informer is back from the dead: 'The whole team has returned'
After being tossed to the curb by struggling retail chain GameStop final…
4 Min Read
How a Microsoft exec managed to pitch Microsoft Word through the genius tactic of being able to actually use it in a 'type-off' demanded by clients: 'I was the only one who'd actually been a secretary'
The GDC 2025 spotlight for me was a chat by Monica Harrington,…
6 Min Read
Gabe Newell's cult of personality is intense, but a Valve exec who worked with him says his superpower is how he 'delighted in people on the team just being really good at what they did'
I am undecided there's any single determine within the video games trade…
4 Min Read
Gabe Newell had his eyes on a social network in the '90s that 'was not in a games context at all'—meaning Valve-owned social media could've been a very real thing
Through the Recreation Developer's Convention 2025, Monica Harrington—one among Valve's founders and…
4 Min Read
Shadow of Mordor's beloved nemesis system exists because the publisher threw a tantrum about second-hand sales
Do not forget that bizarre time about 15 years again when the…
6 Min Read
Friendship ended with human race: Boffins declare the 'meme Turing test' has been passed, and AI is now making funnier captions on average than you useless lumps
A brand new examine has made the curious discovering that memes with…
6 Min Read
'We all got laid off', says former Deck Nine narrative designer, after no-one was around to pick up Life is Strange: Double Exposure's GDC Awards win
I am not completely positive Life is Unusual: Double Publicity was a…
5 Min Read